{"id":5489,"date":"2023-09-06T14:09:07","date_gmt":"2023-09-06T14:09:07","guid":{"rendered":"https:\/\/offroadfinnmark.no\/environmental-lighthouse\/"},"modified":"2024-09-25T11:01:14","modified_gmt":"2024-09-25T11:01:14","slug":"environmental-lighthouse","status":"publish","type":"post","link":"https:\/\/offroadfinnmark.no\/en\/environmental-lighthouse\/","title":{"rendered":"Environmental lighthouse"},"content":{"rendered":"\n<h1 class=\"wp-block-heading\"><strong>Environmental beacon status for Offroad Finnmark<\/strong><\/h1>\n\n<p><strong>As one of very few sporting events, Offroad Finnmark is now certified as an Environmental Lighthouse. It obliges to organize a sports competition in Norway&#8217;s and Europe&#8217;s only proper wilderness area!<\/strong><\/p>\n\n<p>&#8211; We are happy and proud to be able to say that Offroad Finnmark is now certified as an <a href=\"https:\/\/www.miljofyrtarn.no\/\" target=\"_blank\" rel=\"noreferrer noopener\">Environmental Lighthouse<\/a> . This means increased competence and extra focus on sustainability for us and in the interaction with our current and future partners. . We would like to extend a big thank you to our environmental lighthouse consultant Mariann Kristensen in Orinor for her brilliant assistance, says managing director Kjetil Johansen.<\/p>\n\n<figure class=\"wp-block-image size-large\"><a href=\"http:\/\/offroadfinnmark.no\/wp-content\/uploads\/2022\/07\/Elvekrysning-Kim-Pliniussen-og-Jesper-Thomsem-1024x683.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"http:\/\/offroadfinnmark.no\/wp-content\/uploads\/2022\/07\/Elvekrysning-Kim-Pliniussen-og-Jesper-Thomsem-1024x683.jpg\" alt=\"River crossing Kim Pliniussen and Jesper Thomsem\" class=\"wp-image-1394\" srcset=\"https:\/\/offroadfinnmark.no\/wp-content\/uploads\/2022\/07\/Elvekrysning-Kim-Pliniussen-og-Jesper-Thomsem-1024x683.jpg 1024w, https:\/\/offroadfinnmark.no\/wp-content\/uploads\/2022\/07\/Elvekrysning-Kim-Pliniussen-og-Jesper-Thomsem-300x200.jpg 300w, https:\/\/offroadfinnmark.no\/wp-content\/uploads\/2022\/07\/Elvekrysning-Kim-Pliniussen-og-Jesper-Thomsem-768x512.jpg 768w, https:\/\/offroadfinnmark.no\/wp-content\/uploads\/2022\/07\/Elvekrysning-Kim-Pliniussen-og-Jesper-Thomsem-1536x1024.jpg 1536w, https:\/\/offroadfinnmark.no\/wp-content\/uploads\/2022\/07\/Elvekrysning-Kim-Pliniussen-og-Jesper-Thomsem-100x67.jpg 100w, https:\/\/offroadfinnmark.no\/wp-content\/uploads\/2022\/07\/Elvekrysning-Kim-Pliniussen-og-Jesper-Thomsem-1366x911.jpg 1366w, https:\/\/offroadfinnmark.no\/wp-content\/uploads\/2022\/07\/Elvekrysning-Kim-Pliniussen-og-Jesper-Thomsem.jpg 2016w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><figcaption class=\"wp-element-caption\"><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-white-color\">The picture was taken around midnight in L\u00e0hpoluoppal, Kautokeino municipality. Danes Jesper Thomsen and Evald Linl\u00f8kken (Porsanger CK) cross L\u00e0hpojohka in the fog. The midnight sun barely pushes through the haze, while the sky offered an extraordinary play of colors. (Photo: Claus J\u00f8rstad)<\/mark><\/figcaption><\/figure>\n\n<p><strong>This is Eco-Lighthouse:<\/strong><br\/>Eco-Lighthouse is a recognized and effective tool for certification and environmental management, which helps companies succeed with green transition. By being an Environmental Lighthouse, the company\/organisation actively contributes to a sustainable future, and to the necessary green transition. The company\/organisation receives concrete tools to work in a targeted manner to improve its environmental performance in the areas of working environment, waste management, energy use, purchasing and transport. This is done by implementing measures based on a set of defined criteria, adapted to the company&#8217;s operation and industry.<\/p>\n\n<figure class=\"wp-block-image size-large\"><a href=\"http:\/\/offroadfinnmark.no\/wp-content\/uploads\/2022\/08\/FeFo-annonse-729x1024.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"729\" height=\"1024\" src=\"http:\/\/offroadfinnmark.no\/wp-content\/uploads\/2022\/08\/FeFo-annonse-729x1024.jpg\" alt=\"FeFo advertisement\" class=\"wp-image-1440\" srcset=\"https:\/\/offroadfinnmark.no\/wp-content\/uploads\/2022\/08\/FeFo-annonse-729x1024.jpg 729w, https:\/\/offroadfinnmark.no\/wp-content\/uploads\/2022\/08\/FeFo-annonse-214x300.jpg 214w, https:\/\/offroadfinnmark.no\/wp-content\/uploads\/2022\/08\/FeFo-annonse-768x1078.jpg 768w, https:\/\/offroadfinnmark.no\/wp-content\/uploads\/2022\/08\/FeFo-annonse-1094x1536.jpg 1094w, https:\/\/offroadfinnmark.no\/wp-content\/uploads\/2022\/08\/FeFo-annonse-1459x2048.jpg 1459w, https:\/\/offroadfinnmark.no\/wp-content\/uploads\/2022\/08\/FeFo-annonse-100x140.jpg 100w, https:\/\/offroadfinnmark.no\/wp-content\/uploads\/2022\/08\/FeFo-annonse-1366x1917.jpg 1366w, https:\/\/offroadfinnmark.no\/wp-content\/uploads\/2022\/08\/FeFo-annonse.jpg 1506w\" sizes=\"auto, (max-width: 729px) 100vw, 729px\" \/><\/a><figcaption class=\"wp-element-caption\"><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-white-color\">Advertisement<\/mark><\/figcaption><\/figure>\n\n<p>Offroad Finnmark takes place in the only real Norwegian wilderness. It sets strict requirements as an organizer from an environmental perspective.<\/p>\n\n<p>&#8211; It has been particularly important to prioritize the Environmental Lighthouse certification because we travel in vulnerable and valuable nature. We must have preparedness that is in line with the responsibility we manage. We are obliged to do our part and at the same time make visible the opportunities that open up in the summer and which Offroad Finnmark&#8217;s activity draws attention to, says Johansen.<\/p>\n\n<p>Offroad Finnmark has received feedback from the Milj\u00f8fyrt\u00e5rn foundation that among other sports organizers in Norway that are certified are: Artic Race of Norway, Reistadl\u00f8pet, Bislett Games, Ekstremsportveko, Norseman Xtreme Triathlon, and World Cup Drammen cross-country sprint.<\/p>\n\n<figure class=\"wp-block-image size-large is-resized\"><a href=\"http:\/\/offroadfinnmark.no\/wp-content\/uploads\/2022\/07\/Overlevering-1024x576.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"http:\/\/offroadfinnmark.no\/wp-content\/uploads\/2022\/07\/Overlevering-1024x576.jpg\" alt=\"Jan Martin Rishaug and Kjetil Johansen\" class=\"wp-image-1391\" style=\"width:840px;height:472px\" srcset=\"https:\/\/offroadfinnmark.no\/wp-content\/uploads\/2022\/07\/Overlevering-1024x576.jpg 1024w, https:\/\/offroadfinnmark.no\/wp-content\/uploads\/2022\/07\/Overlevering-300x169.jpg 300w, https:\/\/offroadfinnmark.no\/wp-content\/uploads\/2022\/07\/Overlevering-768x432.jpg 768w, https:\/\/offroadfinnmark.no\/wp-content\/uploads\/2022\/07\/Overlevering-1536x864.jpg 1536w, https:\/\/offroadfinnmark.no\/wp-content\/uploads\/2022\/07\/Overlevering-100x56.jpg 100w, https:\/\/offroadfinnmark.no\/wp-content\/uploads\/2022\/07\/Overlevering-1366x769.jpg 1366w, https:\/\/offroadfinnmark.no\/wp-content\/uploads\/2022\/07\/Overlevering.jpg 1672w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><figcaption class=\"wp-element-caption\"><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-white-color\">Deputy mayor of Alta municipality, Jan Martin Rishaug and general manager of Offroad Finnmark Kjetil Johansen, are both very satisfied that Offroad Finnmark is now environmentally certified. There was also time for a bit of carelessness! (Photo: Mediaveien)<\/mark><\/figcaption><\/figure>\n\n<p>&#8211; We think this is a good list to be part of. It is with no small amount of pride that Offroad Finnmark can take part in such a celebrated company. Now we must live up to the obligations that follow. We have a very knowledgeable and competent staff &#8211; both as volunteers and in the permanent organizing staff &#8211; who will contribute in their areas, says Johansen.<\/p>\n\n<p><strong>Benefits of being an Eco-Lighthouse:<\/strong><br\/>Many Eco-Lighthouse companies experience environmental improvements, reputation enhancements and reduced costs as a result of certification. Milj\u00f8fyrt\u00e5rn&#8217;s customer survey 2020 among private Milj\u00f8fyrt\u00e5rn businesses shows that:<\/p>\n\n<p><strong>77%<\/strong> experience environmental improvements<br\/><strong>50% <\/strong>experience increased competitiveness<br\/><strong>52%<\/strong> experience contributing to green transition<br\/><strong>64%<\/strong> experience improved reputation<br\/><strong>54%<\/strong> experience increased pride among employees<\/p>\n\n<p><\/p>\n\n<figure class=\"wp-block-image size-full is-resized\"><a href=\"https:\/\/offroadfinnmark.no\/wp-content\/uploads\/2024\/08\/bilde.png\"><img loading=\"lazy\" decoding=\"async\" width=\"960\" height=\"183\" src=\"https:\/\/offroadfinnmark.no\/wp-content\/uploads\/2024\/08\/bilde.png\" alt=\"\" class=\"wp-image-8101\" style=\"width:841px;height:auto\" srcset=\"https:\/\/offroadfinnmark.no\/wp-content\/uploads\/2024\/08\/bilde.png 960w, https:\/\/offroadfinnmark.no\/wp-content\/uploads\/2024\/08\/bilde-300x57.png 300w, https:\/\/offroadfinnmark.no\/wp-content\/uploads\/2024\/08\/bilde-768x146.png 768w, https:\/\/offroadfinnmark.no\/wp-content\/uploads\/2024\/08\/bilde-100x19.png 100w\" sizes=\"auto, (max-width: 960px) 100vw, 960px\" \/><\/a><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Environmental beacon status for Offroad Finnmark As one of very few sporting events, Offroad Finnmark is now certified as an Environmental Lighthouse. It obliges to organize a sports competition in Norway&#8217;s and Europe&#8217;s only proper wilderness area! &#8211; We are happy and proud to be able to say that Offroad Finnmark is now certified as an Environmental Lighthouse . This &#8230; <\/p>\n<div><a href=\"https:\/\/offroadfinnmark.no\/en\/environmental-lighthouse\/\" class=\"more-link\">Read More<\/a><\/div>\n","protected":false},"author":10,"featured_media":3412,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_breakdance_hide_in_design_set":false,"_breakdance_tags":"","footnotes":""},"categories":[63,65],"tags":[],"class_list":["post-5489","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-main-en","category-of-magasinet-en"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Environmental lighthouse - Offroad Finnmark<\/title>\n<meta name=\"description\" content=\"This means increased competence and extra focus on sustainability for us and in the interaction with our current and future partners.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/offroadfinnmark.no\/en\/environmental-lighthouse\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Environmental lighthouse - Offroad Finnmark\" \/>\n<meta property=\"og:description\" content=\"This means increased competence and extra focus on sustainability for us and in the interaction with our current and future partners.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/offroadfinnmark.no\/en\/environmental-lighthouse\/\" \/>\n<meta property=\"og:site_name\" content=\"Offroad Finnmark\" \/>\n<meta property=\"article:published_time\" content=\"2023-09-06T14:09:07+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-09-25T11:01:14+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/offroadfinnmark.no\/wp-content\/uploads\/2022\/07\/Overlevering.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1672\" \/>\n\t<meta property=\"og:image:height\" content=\"941\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Kjetil Johansen\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Kjetil Johansen\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/offroadfinnmark.no\/en\/environmental-lighthouse\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/offroadfinnmark.no\/en\/environmental-lighthouse\/\"},\"author\":{\"name\":\"Kjetil Johansen\",\"@id\":\"https:\/\/offroadfinnmark.no\/#\/schema\/person\/4888f5a76643d0e39d442287bd4fe9ae\"},\"headline\":\"Environmental lighthouse\",\"datePublished\":\"2023-09-06T14:09:07+00:00\",\"dateModified\":\"2024-09-25T11:01:14+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/offroadfinnmark.no\/en\/environmental-lighthouse\/\"},\"wordCount\":538,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/offroadfinnmark.no\/#organization\"},\"image\":{\"@id\":\"https:\/\/offroadfinnmark.no\/en\/environmental-lighthouse\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/offroadfinnmark.no\/wp-content\/uploads\/2022\/07\/Overlevering.jpg\",\"articleSection\":[\"main\",\"OF Magasinet\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/offroadfinnmark.no\/en\/environmental-lighthouse\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/offroadfinnmark.no\/en\/environmental-lighthouse\/\",\"url\":\"https:\/\/offroadfinnmark.no\/en\/environmental-lighthouse\/\",\"name\":\"Environmental lighthouse - 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